Internet marketing is the process of marketing, advertising and promoting a company or brand over the internet. Internet marketing is a fairly broad term that is a catch-all for any strategy that involves the use of the internet to drive leads, sales and awareness of a business or product.
Internet marketing is the biggest growth channel in the advertising and marketing space and in 2018 is predicted to account for 40 percent of all advertising spend. With internet marketing providing the most transparent and often the most direct path to customers these days it is easy to see why more companies are choosing to invest in internet marketing than ever before.
By 2020 it is predicted that 60 percent of all advertising spend will be invested in internet marketing in Australia.
Click Click Media is an internet marketing agency that focuses primarily on revenue generated from its internet marketing strategies. Due to the pressures on Australian SME’s this is usually the key focus of any internet marketing campaign run by Click Click Media.
Click Click Media has been providing businesses in its local area and all across Sydney with internet marketing campaigns since early 2008. With extensive knowledge across almost all industries, a campaign with Click Click Media means faster results and better long-term business outcomes.
Click Click Media are a boutique agency with a ‘technical only’ team. This means that every interaction with a client is handled by an experienced, hands-on expert. Not a customer service representative or call centre. Dealing with Click Click Media is a partnership that businesses can rely on – and this is proven by the year-on-year engagements with long-term customers (several clients have been with Click Click Media since its foundation – 10+ years).
Sales! Click Click Media researches and test in-house all internet marketing strategies prior to recommending and deploying them to client’s campaigns. This means that when running a campaign with Click Click Media you are certain that your target business outcomes are achieved.
Click Click Media also utilises its in-house technical team to support all internet marketing campaigns at the highest possible level. With in-house design, developers, programmers and strategists there is no problem that cannot be resolved quickly and efficiently.
Click Click Media can help a business at any stage. From startups, disruptors, service industries, tech businesses right through to blue-chip brands. Our focus on partnering with the business ensures that the specific goals Click Click Media will work to are understood, and we have a clear idea on what success will look like to the client.
Click Click Media provides all services around internet marketing and can accommodate a huge range of scopes.
Top 10 Internet Marketing services include:
We also can support all these strategies with in-house resources.
Click Click Media excels in competitive verticals and typically a business will present with a core set of challenges and goals.
Most businesses use Click Click Media’s internet marketing experts to drive opportunities into their business. This helps the business focus on what they are good ad – selling, closing and delivering their products and services.
Businesses will also use Click Click Media to refine strategies that they have developed in-house or had created by external agencies. With a data-driven approach to internet marketing, Click Click Media can usually find huge wins for a business here.
Click Click Media also work holistically, meaning that almost all strategies can be deployed, monitored and optimised from a single provider. This provides Click Click Media’s clients with gains in affordability, communication and working with a vendor that truly understands their business.
“Having experienced the services of other marketing agencies previously, I can’t recommend Click Click Media enough. We have been with CCM for over 4 years, and they handle all of our digital marketing needs. They are always courteous and help us with any problems we may have promptly. I highly recommend them.”
Internet marketing doesn’t have to be expensive. Businesses can start running internet marketing campaigns from as little as $100 a month. However, at Click Click Media we prefer to ‘reverse-engineer’ budgeting for internet marketing, we have extensive insights into almost all business verticals in Australia and therefore can provide a pretty good estimate as to how much investment will be required per result, or target acquisition. From this it’s fairly easy to work backwards – how many results do you want? Times that by our estimated cost per result.
Beginning internet marketing used to mean creating a website. Though these days there are more channels that can provide results – even without a website! At Click Click Media we still hold pretty true to the fundamentals of good marketing. What is your offer, unique position in the marketplace and who is your ideal persona to target? Starting here is the most effective way to get an understanding of where to begin!
Depending on which internet marketing strategy is deployed, most companies should be able to drive new opportunities to their business almost as soon as a campaign is launched. The variables are almost always how strong your businesses offering is, vs how much of an investment have you made in internet marketing.
While there are countless ways to marketing a business, none are as scalable as internet marketing. The inherit problem with traditional marketing, is that more of it, doesn’t always mean a correlating increase in results. Internet marketing does not have this problem and is able to continue to provide results as your business grows in the future and demands more leads and sales.
Nope. Internet marketing remains the most transparent form of marketing.
The Situation
AK Doors is a garage door supply and installation company that works with premium products and supplies a high-end market, specifically discerning homeowners. AK Doors was struggling to get leads and was relying on word of mouth referrals and yellow pages advertising. While the business had a fantastic reputation, it couldn’t get the volume of leads required to scale the business out of the owner-operator stage.
The Solution
When AK Doors approached Click Click Media a deep dive into the businesses best prospects, locations serviced and the highest demand services. Click Click Media proposed a staged approach to growing the business through internet marketing which started as a small-scale local internet advertising campaign.
Seeing early success with the starting internet advertising campaign Click Click Media took the learnings from this campaign and added a Search Engine Optimisation campaign to start growing the businesses leads without the advertising expense.
The Result
AK Doors now generates dozens of organic leads each day and out-ranks all their competitors in Google’s search engine. AK Doors was able to scale their business and take on new staff members and start servicing additional areas. Currently AK Doors business continues to grow and be the number one provider in their local area.
To get an accurate estimate it’s best to have a quick chat with one of our experts to determine which strategies may be suitable for your businesses goals. Fill in the form below to get a call-back from one of our specialists.
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